The President of the United States, Barak Obama, in his speech, "The Audacity of Hope", emphasizes the importance of unity. Obama's purpose is to unify the U.S. He adapts a motivating tone in order to persuade Americans to see past partisan differences.
Obama begins his speech by addressing the greatness of our nation. He uses Anaphora to emphasize that in the U.S., "we can" still do anything we want because we are free.
He then elaborates by using pathos. He mentions a "senior citizen who has to choose between medicine and the rent". The image of having to choose between heath and shelter produces strong emotion.
Barak also indicates that we are all one by using ethos. He states that "we are one people", who pledge the same flag and defend the United States of America. And that the politics shouldn't matter much if all we want is the good for our country. In conclusion, Obama used several rhetorical strategies during his speech. He used pathos, logos and anaphora to persuade people to unify despite their political differences.
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